I tend not to be the most organized person, as anyone who looks at my work bench would clearly see! Despite appearances though I do have a good idea where most things are and what I should be working on.
However for creative people especially it can be hard to stay focused and motivated to work on a specific product or customer order. On MANY occasions I’ve had trouble staying focused on a project that isn’t as exciting artistically as some of my past work, and it can make me easily distracted when another more enticing idea comes along. It is very easy for me to get distracted by seeing other’s work on social media like Instagram and thinking “What a cool idea!”
For artists and other creative people staying focused on tasks, especially if they are not a particularly creative task, can be hard because of the way our brain is wired. If your right brain is more dominant, meaning you’re more used to flexing your creative muscles, you will naturally gravitate towards those skills versus more left brain tasks that are more logical and analytical. If you are working on something that isn’t particularly artistic or creative, it can be easy to be side tracked from something that you don’t enjoy. Plus if you are like me, a good creative idea can jump in and disrupt whatever you are trying to concentrating on.
Focusing For Artists and Creatives
One of the easiest ways to fight this and stay on track is goal setting. Having written goals and reviewing them daily is a key way I keep on track and get projects done. When I’m struggling to move forward on a project, it’s usually because I’m not staying focused on my goals and I’m allowing myself to be distracted. Focusing for artists and creatives can sometimes be a difficult task. I’m as guilty as anyone else! Look a squirrel!
There are important steps to goal setting. First is knowing what you want to achieve. You have to know where you want to go before you can start a trip. Once you have a goal you have to have a plan. This is your map on how you are going to get where you want to go. Then Take Action! It’s no good having a plan or a map unless start the trip to reach your goal. If necessary break it down into smaller steps. And once you reach your goal review how it turned out and if necessary renew your goals.
Goal setting and staying focused on your goals is not always the easiest thing for someone who is creative. Let’s face it, the logical process of setting and focusing on goals isn’t always the strength of someone who is creative minded. But if you are an artist or creative who is operating as a freelancer or in your own business it’s important to keep on track, meet your goals and finish your project so it can be delivered to your customer. And in the end, shipping that project frees you up for your next creative project! That can be a reward in itself.
